Prospects

Why You Should Build Relationship Capital

In the digital age, finding prospects has been easier than ever through the usage of programs and apps. Especially for non-profits. Many programs exist today with this specific goal in mind, but which one is right for you?

Genuine Connections through Social Capital

In the digital age, finding prospects has been easier than ever through the usage of programs and apps. Especially for non-profits. Many programs exist today with this specific goal in mind, but which one is right for you?

Building Social Capital

The Hows and Whys of Relationship Capital

In the digital age, finding prospects has been easier than ever through the usage of programs and apps. Especially for non-profits. Many programs exist today with this specific goal in mind, but which one is right for you?

Commonality Vs. Evertrue: a non-profit company approach

In the digital age, finding prospects has been easier than ever through the usage of programs and apps. Especially for non-profits. Many programs exist today with this specific goal in mind, but which one is right for you?

Social Selling

Can Social Selling Amplify Your Sales Efforts?

We’ll start out defining social selling by saying what it is not: social media marketing. Rather, social selling uses social media as a tool to identify, connect with and build a network of potential leads.

illustrated man and woman meeting for coffee

Why It’s Crucial to Understand More About Your Prospects

You’ve likely heard it a thousand times, but put yourself in your customer’s shoes and make every communication about them. Frame your product/service as something that can make them happier, more educated, or save them money, essentially anything that benefits them.

orange and dark blue condo units

How Marketing & Commonality Can Help Real Estate Clients

By using Commonality, your team can move beyond traditional referral sources, while still generating leads through authentic connections. With this approach, you can spend more time cultivating the strongest relationships, while delivering results for your existing clients. 

green chat bubble over yellow note paper

How custom messaging can transform your sales success

The value of common social ties are apparent in relation to a company culture, but consider for a moment the untapped potential these ties can bring to your sales messaging. You’ve heard it plenty of times; “First impressions matter”. In a hyper-competitive world, where inboxes are filling up faster than ever, you’ve got just one shot to stand out from the rest. Social ties can prove the perfect tool to inform your messaging and form lasting relationships. 

business man writing with marker on paper easel stand

Essentials to Growing Your Law Practice

For many practices, the obstacles of expansion—such as the costs of beginning a legal company in the first place, acquiring new customers, competing with other firms, and having no time to focus on the business side of things—can become so burdensome that growth stagnates. If this describes your company, you’re not alone.