Social Network Mapping

Trying to understand all of the social connections that could affect your business is a daunting task to say the least. However, things don’t have to be so difficult and confusing, through the use of social network maps. 

Social Selling

Can Social Selling Amplify Your Sales Efforts?

We’ll start out defining social selling by saying what it is not: social media marketing. Rather, social selling uses social media as a tool to identify, connect with and build a network of potential leads.

illustrated man and woman meeting for coffee

Why It’s Crucial to Understand More About Your Prospects

You’ve likely heard it a thousand times, but put yourself in your customer’s shoes and make every communication about them. Frame your product/service as something that can make them happier, more educated, or save them money, essentially anything that benefits them.

orange and dark blue condo units

How Marketing & Commonality Can Help Real Estate Clients

By using Commonality, your team can move beyond traditional referral sources, while still generating leads through authentic connections. With this approach, you can spend more time cultivating the strongest relationships, while delivering results for your existing clients. 

green chat bubble over yellow note paper

How custom messaging can transform your sales success

The value of common social ties are apparent in relation to a company culture, but consider for a moment the untapped potential these ties can bring to your sales messaging. You’ve heard it plenty of times; “First impressions matter”. In a hyper-competitive world, where inboxes are filling up faster than ever, you’ve got just one shot to stand out from the rest. Social ties can prove the perfect tool to inform your messaging and form lasting relationships. 

business woman laughing during client meeting

3 Must-Know Tips to Closing a Sale

Closing is a make-or-break moment in sales. Closing a sale is a difficult technique to master, and even the best in the industry struggle with it. One of the biggest sales myths is that certain people are just born with the ‘it’ and that their gift makes them naturally exceptional salespeople.