What is a Social Capital Company?
The Endurance Group has helped clients worldwide develop successful sales and marketing strategies
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Why It’s Crucial to Understand More About Your Prospects
You’ve likely heard it a thousand times, but put yourself in your customer’s shoes and make every communication about them. Frame your product/service as something that can make them happier, more educated, or save them money, essentially anything that benefits them.
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LinkedIn Sales Navigator Vs. Commonality: How They Compare
Sales and lead generation have come a long way. Whereas a soapbox and megaphone may have done the trick a century ago, modern selling requires modern tools. Lucky for the contemporary sales team, there are a plethora of softwares, platforms, widgets, and the like to augment efforts. While it’s great to have options, it is
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How Marketing and Our Commonality Platform Can Help Clients in Insurance?
When we talk about insurance companies, they usually have difficulty convincing traditional families or clients about how their services can help them in the future. Why do people avoid insurance? Young people tend to avoid life insurance unless their employer purchases it. In the early years of their careers, they have limited disposable income and
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How Marketing & Commonality Can Help Real Estate Clients
By using Commonality, your team can move beyond traditional referral sources, while still generating leads through authentic connections. With this approach, you can spend more time cultivating the strongest relationships, while delivering results for your existing clients.
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How Social Capital Will Change Your Business’s Sales Strategy
At The Endurance Group, we believe that tapping into personal, social and professional connections goes well beyond the job search. When utilizing the concept of social capital, our consultants lean on the power of our clients’ relationships to organically unearth new sales opportunities for their businesses.
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The Ultimate Guide to Getting Started with SEO in 2022
If you take away one idea from this post it is that SEO is critical for your business’s digital presence. Without a solid plan and execution, your business will get lost amongst the thousands of other businesses vying for customers online. By implementing SEO best practices, your business will garner more visibility online by ranking your website higher on search engine results pages (SERPs) leading to more web traffic, marketing qualified leads, and sales.
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Customer Profiles: 4 Ways to Target Your Ideal Customer
As you onboard a new client and learn about their business, start your sales and marketing strategy by defining your client’s ideal customer profile. A staple of any sales and marketing strategy is building a customer profile.
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Words that Trigger Spam in Your Emails
It has likely happened to the best of us. In an effort to make that sales pitch or monthly newsletter stand out, you inadvertently triggered Outlook or Gmail’s spam filters and now your email has missed your contact’s inbox entirely. Although frustrating, this is a common problem for sales and marketing teams. Fortunately, the solution
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