The Power of Social Capital to Generate Leads
Some of Our Successful Campaigns That Generate Leads
Keys To Our Success
Therefore, we utilize our AI-powered Commonality platform and 20+ years of relationship selling experience to help our clients generate leads by leveraging their social capital.
Our Services
Uncover
First, we discover your team's social capital. What are your team's key social assets (school, volunteer, former employers, interests, heritage, location, partners, etc.)?
Analyze
Then, we define your prospect profile and identify prospects that will most likely close deals with you.
Leverage
After, we determine who at your firm has the highest probability to connect with your prospects through their social capital. Then, we create campaigns that will generate leads.
Coach
Finally, we meet with your team weekly to help them identify your prospect profile, conduct networking calls, set up your CRM, generate leads, and much more.
Generate Leads Through Our Dashboard
Example Pilot Campaign Calendar
Month 1
Month 1
1. Determine your prospect profile (industry, title, geography, etc.)
2. Create prospect lists
3. Create and launch campaigns for selected team members (prospect lists and messaging)
4. Provide coaching to ensure team members are ready for conversations with prospects
2. Create prospect lists
3. Create and launch campaigns for selected team members (prospect lists and messaging)
4. Provide coaching to ensure team members are ready for conversations with prospects
Month 2
Month 2
1. Provide coaching to ensure team members are ready for conversations with prospects
2. Continue to send outreach to targets via LinkedIn and email
2. Continue to send outreach to targets via LinkedIn and email
Month 3
Month 3
1. Provide coaching to ensure team members are ready for conversations with prospects
2. Continue to send outreach to target alumni via LinkedIn
2. Continue to send outreach to target alumni via LinkedIn
What Do Our Clients Say?
"By connecting with prospects who you share backgrounds with, you are able to develop authentic connections and become a known entity. You build your brand and network among individuals who may look to you in the near future for your perspective or when they have business needs aligned to your areas of expertise."
