Customer service and Customer Experience (CX) are at the heart of every successful business. While they are distinct concepts, they share a common goal: to enhance the overall customer journey.
Mastering the Art of Customer Service and Customer Experience Alignment Read More »
As you onboard a new client and learn about their business, start your sales and marketing strategy by defining your client’s ideal customer profile. A staple of any sales and marketing strategy is building a customer profile.
Customer Profiles: 4 Ways to Target Your Ideal Customer Read More »
The encounters and experiences your client has with your business along the whole customer journey, from the initial contact to becoming a happy and loyal customer, are defined as customer experience (also known as CX). Customer Experience (CX) is an important component of Client Relationship Management (CRM). A client who has a pleasant experience with
What’s The Right Customer Experience For Your Brand? Read More »
