Closing is a make-or-break moment in sales. Closing a sale is a difficult technique to master, and even the best in the industry struggle with it. One of the biggest sales myths is that certain people are just born with the ‘it’ and that their gift makes them naturally exceptional salespeople.
3 Must-Know Tips to Closing a Sale Read More »
Closing is a make-or-break moment in sales. Closing a sale is a difficult technique to master, and even the best in the industry struggle with it. One of the biggest sales myths is that certain people are just born with the ‘it’ and that their gift makes them naturally exceptional salespeople.
What is Omnichannel Marketing? Read More »
If you take away one idea from this post it is that SEO is critical for your business’s digital presence. Without a solid plan and execution, your business will get lost amongst the thousands of other businesses vying for customers online. By implementing SEO best practices, your business will garner more visibility online by ranking your website higher on search engine results pages (SERPs) leading to more web traffic, marketing qualified leads, and sales.
The Ultimate Guide to Getting Started with SEO in 2022 Read More »
A landing page is a standalone web page specifically made for a marketing campaign. It is a one Call-to-Action (CTA) page that offers a consultation, product or service in exchange for someone’s information.
How to Create a Landing Page that Converts Read More »
It’s no secret that Google enjoys tweaking its Search Engine Optimization algorithm. According to the Search Engine Journal, Google makes over 600 changes each year. For those of you that aren’t familiar, Search Engine Optimization, also known as SEO, refers to the process of improving your website to increase its visibility when people search for
Best Search Engine Optimization (SEO) Practices to Help Your Website Stand Out in 2022 Read More »
The encounters and experiences your client has with your business along the whole customer journey, from the initial contact to becoming a happy and loyal customer, are defined as customer experience (also known as CX). Customer Experience (CX) is an important component of Client Relationship Management (CRM), since a customer who has a pleasant experience
What’s The Right Customer Experience For Your Brand? Read More »
How many social media profiles do you have currently? Facebook (err Meta?), Instagram, Twitter, TikTok, maybe still a MySpace…and LinkedIn. Did you count your LinkedIn Profile? While many of us spend hours on other social channels, LinkedIn can often be overlooked. Unlike other platforms, LinkedIn is dedicated to your professional self and network. It is
Why You Should Care About Your LinkedIn Profile Read More »
According to recent research, the typical person receives 141 emails each day but only sends 40. After all, sending the first email is only half the battle. Even if you follow all of the guidelines, you may not receive a response. When that happens, it’s all about how to follow up.
How to Follow Up With Someone Who’s Not Getting Back to You Read More »
As you onboard a new client and learn about their business, start your sales and marketing strategy by defining your client’s ideal customer profile. A staple of any sales and marketing strategy is building a customer profile.
Customer Profiles: 4 Ways to Target Your Ideal Customer Read More »
The encounters and experiences your client has with your business along the whole customer journey, from the initial contact to becoming a happy and loyal customer, are defined as customer experience (also known as CX). Customer Experience (CX) is an important component of Client Relationship Management (CRM). A client who has a pleasant experience with
What’s The Right Customer Experience For Your Brand? Read More »
